Semi-Custom Brand Design

The Brand Boutique

Pick a starting point from our pre-made brand elements, and we'll customize it to perfectly reflect your vision.

Your final brand includes a professionally-designed logo suite, curated color palette, font selections, design elements, and a robust Brand Guide — all for a fraction of the cost of a fully custom brand.

No DIY required.

You choose your style. We customize it.

Once we make revisions and get your final sign-off, you’ll receive your brand files & Brand Guide, so you can start using your brand everywhere!

Launch your brand!

Step 4

Your Design Span is when all the magic happens! We'll send you a first draft of your brand along with feedback questions, so we can get it just right.

Book your Design Span

Step 3

Answer a few questions about your brand & create a Pinterest board that we can use to customize your brand to match your unique vision.

Tell us about your brand

Step 2

Pick a moodboard & logo direction for us to use as a starting point, and tell us what elements you love & what you want to see changed.

Choose your style

Step 1

How it works

The Process

Curious what kind of brands we create using The Brand Boutique process? Browse a few of our faves below!




The Showcase

Real Brands from the brand boutique

Print + Web Files

Color Palette

Ready-to-use logo files for both print and digital use.

A balanced color palette and directions on how to use it effectively.

Investment: $1,500

Moodboard

A curated moodboard that evokes your brand's unique vibe.

Font Selection

A 35% deposit is due to begin your project. The remaining 65% is due one week prior to your Design Span.

Brand Guide

A detailed guide that helps you effectively use your brand's new look.

Social Profile Image

Additional design elements that bring your brand to life beyond the logo.

Textures/Patterns

Additional design elements that bring your brand to life beyond the logo.

Logo Suite

Primary and secondary logos, along with a mark and stamp, if applicable.

What's Included

Curated font choices that match the overall brand vibe, with links to purchase if necessary.

Professionally Designed

A polished brand makes you look legit & shows you take your business seriously.

Budget-Friendly

Get a brand that's unique to you, without emptying your pockets.

Fast-Track Your Branding

Need a refresh, like, yesterday? The Brand Boutique process mean minimal wait time.

why choose The Brand Boutique?

Tailored for You

We customize every part of your brand to match your unique vibe.

Absolutely! While you will choose a moodboard and logo direction for us to use as a starting point, we'll use your feedback to customize everything and make it unique. We'll also ask you to create a Pinterest board, which gives us even more insight into your style and vision for your brand.

The actual design process happens in less than a week! After paying your deposit, you'll complete our Onboarding Guide — making a few stylistic choices and telling us all about your brand. Then you'll select your Design Span, which is the two-day period when we'll customize your brand, send you the preview, make any revisions, and pass off your final files.

One round of revisions is included in each customization package. We’ve found that between our Onboarding Guide and one round of feedback, we’re able to make sure everything feels just right. However, additional revisions can be added on at our hourly rate if needed. 

Due to licensing rules, we can’t share the fonts directly with you, so we’ll provide a list with links for you to purchase. We aim to choose free or affordable fonts, typically around $30, and they can be written off as a business expense.

If you need extra elements created or customized, let’s chat! We may be able to add them on at our hourly rate.

Due to the digital, customized nature of this product & service, we can't offer returns. But we're here to make sure you're thrilled with your brand, so if you have concerns, be sure to let us know. We're all about making sure you leave this process with a brand you love!


Think of The Brand Boutique as the sweet spot between a DIY course and fully custom design. It's the perfect choice if you want to benefit from our branding expertise, but aren't ready for the investment of a completely custom brand.

We've found it's a great fit for solopreneurs, small businesses, those just starting out, or anyone wanting to refresh their brand on a budget

If you're still wondering if this is the right fit for you, feel free to drop us a line at hi@heyhello.studio – we're here to help guide you through the process!

Not sure if it’s right for you?

We’d love to help! Shoot us an email and we’re happy to weigh in.

Ready to take your business to the

next level?