You’re going to want to bookmark this post, because we’re about to drop some knowledge bombs ?
(Note: We get this question so much, we actually created an entire freebie guide dedicated to this topic. Click here to download the full guide!)
Now back to Anwen’s question:
⭐️ How do I make my brand stand out? ⭐️
We’ve got 7 tips for you:
⚡️ 1. Start with YOU
Above all else, an unforgettable brand must be unique. And the best way to create a unique brand is to add a whole lot of YOU into it.
⚡️ 2. Break the rules
What if you did the opposite of what everyone else is doing? How can YOU be the person someone else recommends by stating, “she’s not like all the rest…”?
⚡️ 3. Stop the scroll
It’s really hard to stop the scroll with text alone, so make sure you’re always pairing your copy with a visual. Bonus: People are 55% more likely to remember the message if it’s paired with a relevant visual.
⚡️ 4. Make it pop
Only 16% of people can recall shapes & designs of logos, but 80% can identify a brand’s color palette. Our #1 color tip: Consider using one bold, memorable color to represent your brand.
⚡️ 5. Keep it simple
The less elements you have competing for attention, the easier it’ll be for people to recognize & remember your brand. Fun fact: the highest converting graphics on social media include a single, clear message on a solid background.
⚡️ 6. Theme it out
A fun, memorable theme can help you set your business apart and show a bit of cheeky personality.
⚡️ 7. Stay consistent
Showing up in the same way everywhere makes you more recognizable… which in turn, makes you more memorable. Make sure you’re using the same logo, color palette, fonts, and voice everywhere.
To dig deeper, scroll down to download the full guide “How to Create an Unforgettable Brand.”